08 Jun Birkenstock USA Names VP of Marketing
Birkenstock USA announced the addition of Scott Radcliffe as vice president of marketing, Americas. In this newly-created leadership position, Radcliffe will develop and implement all...
Author: adminWSD
08 Jun Skechers Performance Renews Ties to Houston Marathon
Skechers Performance, a division of Skechers USA Inc., extended its partnership with the Chevron Houston Marathon and Aramco Half Marathon. With the new deal, Skechers...
08 Jun Online Apparel and Footwear Returns Sapping Retail Profits
Body Labs estimated that up to a quarter of apparel and footwear acquired online in the United States last year was returned due to sizing...
08 Jun DSW Invests in 3D-Print Shoe Maker
DSW Inc. has formed a strategic partnership with Feetz, which makes customized shoes utilizing 3D printing technology. As part of this relationship, DSW Inc. led...
03 Jun Two Ten, FDRA Announce New Footwear Career Resource
Two big shoe industry organizations are coming together to promote career growth in the industry. The Two Ten Footwear Foundation and Footwear Distributors and...
03 Jun New Footwear Jobs Website For Footwear Companies & Those Seeking Employment
The Two Ten Footwear Foundation & FDRA worked together to create the most comprehensive job website available to footwear professionals. Now footwear HR professionals have...
02 Jun Under Armour和加州大学洛杉矶分校签下2.8亿美元的生意
Under Armour和加州大学洛杉矶分校（UCLA）签署了一份15年期、2.8亿美元的合同，这被认为是国家大学体育协会（NCAA）史上最大的一单鞋品与服饰生意。UCLA与Adidas的合同于明年到期。作为合作的一部分，Under Armour将全权为这所大学总共25支男子和女子运动队设计并提供培训用的鞋、服饰及设备，以及比赛当天的赛服。...
02 Jun NikeLab与Balmain设计师联手打造最新潮时装
NikeLab招募法国设计师，法国人Olivier Rousteing与该司二度联手打造“NikeLab运动之夏”，该系列融合了运动和最新潮时装设计的概念。其中的设计包括一件夹克、一件上衣以及各式各样的鞋，目前被命名为“新式足球（Football Nouveau）”系列。...
02 Jun Zappos.com推出#ImNotABox宣传活动
Zappos.com宣布，它最近通过推出#ImNotABox宣传活动，把客户服务和新颖的文化结合起来。Zappos.com和Variable这家富有创意的合作社联手打造了“盒子之家（Box Home）”这部很吸引人的短片，它很好地抓住了#ImNotABox宣传活动所传递的情感。今天这部将近两分钟的影片处女秀将通过Zappos.com的YouTube和社交媒体渠道播出，它的删减版之后会通过精选的有线电视网在全国播映。...
02 Jun Nike Reveals Be True Collection For LGBT Pride Month
In addition to brands including Adidas and Converse, Nike is also getting in on the LGBT Pride Month celebrations. On Wednesday, the brand unveiled its...