Author: Christie Horan

你要是够幸运,会在一周内拿到Nike会自动收紧鞋带的鞋子。本月,被大肆炒作、能自动收紧鞋带的Nike限量版运动鞋以抽奖的形式对外推出。分销的鞋只有89双。抽奖从2016年10月4日开始,参与者可通过nike.com/mag或是Nike+应用程序购买奖券。把时间退到过去,会自动收紧鞋带的Nike Mag鞋,从《回到未来》这部风靡一时的经典电影里Michael J. Fox穿的鞋上汲取了灵感。...

Icebug, a Swedish footwear brand founded in 2001, expanded their sales representation with the hiring of the Marty Byer Group, covering the Mid-Atlantic. Working with companies such as Kavu, Picky Bars and Aquamira, Byer has a history in the endurance sports industry and has had...

After serving Sanuk for nearly five years, Hegg will step down from her role as vice president of Sanuk product to stay with her family in Encinitas, CA. De Beule will assume the responsibilities of leading the creative vision, design direction and line planning for...

Finish Line Inc. launched #WeAreMore, an exclusive collaboration with Reebok and brand athlete Aly Raisman, set to launch October 11. The campaign, which includes exclusive imagery and video content, coincides with the retailer’s launch of a new #WeAreMore YouTube channel and personalized women’s homepage –...

LaCrosse Footwear launched a new brand campaign that pays tribute to the hard-working people that have defined the “LaCrosse family” since 1897. Launched in July 2016, the new advertising campaign is a culmination of brand strategy and target research conducted by Shine United to refine...