Author: Christie Horan

KicksUSA, which operates more than 40 shoe stores in the Philadelphia market and New Jersey, has launched the KicksUSA Golden Ticket Campaign offering a chance for a year of free shoes. Mirroring the prize in Charlie and the Chocolate Factory, five winners will be chosen...

According to Google search data from June to July 20, 2016 versus the same period a year ago, searches for Birkenstocks were not only the leading choice but up 46 percent year over year. The second most popular back-to-school footwear search was Nike Jordan, following...

Nike Inc.宣称,Steve Lesnard将成为全球跑步品副总裁兼总经理,接替Patrick Seehafer的职位。Patrick Seehafer将担任欧洲商务副总裁。Lesnard目前是北美跑步品副总裁兼总经理,在Nike拥有19年的工作经验,并且在多地担任过鞋品和品牌的领导者职务。2008年至2012年,时任全球跑步品牌副总裁的Lesnard曾领导Nike进行过伦敦和北京奥运会期间的全球品牌宣传运动。2012年至2014年,任西欧品牌副总裁期间,Lesnard加速了各品类的宣传步伐,增强了和消费者之间的联系。...

Columbia Sportswear最近在佛罗里达州布埃纳维斯塔湖的迪士尼之泉,开了一家新的品牌零售店。受佛罗里达海岸景色的启发,这家占地5000平方英尺的门店,在屋顶挂出500条在波光粼粼的池塘里游曳的鱼,以及各种艺术品和雕塑,令人惊叹。同时提供现场刺绣,顾客可对自己买的商品做个性化加工。新门店还提供Columbia的专业钓鱼装备和一系列高科技服装和鞋,它们的设计带给全家人酷炫、干爽和被呵护的感觉。...

PF Flyers partnered with designer Todd Snyder on a new collection, Grounder Hi-Top, featuring military canvas and leather. The Grounder features a vintage army aesthetic with 14-ounce military canvas, a protective rubber outsole and pigskin leather lining based on an original design from the PF...

“We are pleased to welcome Andrew Cooper to the management team at Sequential. Andrew’s expertise in helping companies achieve operational excellence and maximize productivity will both strengthen our infrastructure and help to drive our long-term goals for the business,” stated William Sweedler, Chairman of Sequential...

Foot Locker Inc. total sales increased 5 percent to $1.78 billion in the fiscal second quarter ended July 30, thanks to continued expansion and comparable-store sales growth of 4.7 percent. Excluding the effect of foreign currency fluctuations, total sales for the second quarter increased 5.4...

Under Armour’s latest chapter in its global marketing campaign, “It Comes From Below,” emphasizes how footwork and footwear are critical components to training. The film features footage of the brand’s first experiential two-day running event, UA Run Camp: Elevation, which took more than 30 experienced...

Outdoor footwear brand Forsake, founded in 2013, is expanding the business to debut its inaugural line of women’s footwear. “On the heels of several successful seasons, Forsake is now offering women the same combination of urban styling with outdoor performance that enables anyone to trade...