31 Mar Puma Partners With Cramer On Shoe Packaging
Said Kellie Ambrose, marketing manager at Puma, “Through our partnership with Cramer, we invented an exclusive packaging that doubled as an exclusive brand experience.”...
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31 Mar Trump executive orders tackle trade abuses ahead of meeting with Chinese president
President Donald Trump on Friday will make the next move in his bid to reshape US trade policy, signing two executive orders aimed at combating foreign trade abuses that contribute to the US's half-trillion-dollar trade deficit....
30 Mar Zappos President To Leave In June
Steve Hill, president of Zappos, will step down in June, according to Footwear News....
30 Mar Keen Signs On As REI Outessa Sponsor
Keen Inc. signed on as a sponsor of REI Outessa, three outdoor adventures designed to connect women with the outdoors....
30 Mar Columbia Sportswear Appoints SVP Of North America DTC
Columbia Sportswear Company named David Lawner senior vice president of North America direct-to-consumer (DTC), elevating him from the interim role he had held since joining the company in October 2016....
30 Mar New Suitor Emerges For Cabela’s Bank Operation
Helping support the merger with Bass Pro and Cabela’s, Synovus Financial Corp., a regional bank headquartered in Georgia, has agreed to acquire the financial unit of Cabela’s Inc., a source told Reuters and the Wall Street Journal....
30 Mar VF Corp. Sets 5-Year Goals, $5 Billion Share Buyback
“Our 2021 strategic growth plan fuels our aspiration to consistently grow by creating amazing products and brand experiences that transform and improve the lives of consumers worldwide,” said Steve Rendle, president and chief executive officer. ...
30 Mar China’s Hottest Grandpa Is The New Face Of Reebok
China’s hottest grandpa is an actor, model and artist with an extraordinary personal fitness story. A pioneer of so-called “body sculpture,” Wang’s chiseled physique and youthful good looks brought him international acclaim after he took to the catwalk at Beijing Fashion Week in 2015. ...
30 Mar Future Of Sock Market Looks Bright For Merino Brands
The shift toward merino wool as a performance material helped drastically change the outdoor market. Merino is now the go-to material for base layers, mid layers and socks....
28 Mar Under Armour Hosts Design Future Show
Six finalists, three focused on apparel and three focused on footwear, were mentored by select Under Armour designers....
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