20 Nov Foot Locker x Nike Elevate Customer Experience
Foot Locker and Nike are partnering again with a pop-up shop in NYC called Sneakeasy located at 30 Wall Street and scheduled to open November 22 and remain open until December 1.
A curated assortment of Nike and Jordan products will be featured. More information about Sneakeasy can be found on the social media channels for Foot Locker and Nike.
The first Sneakeasy launch, the Special Field Air Force-1 Mid “OBJ,” opens today on the Foot Locker App Launch Reservation system. Featured new product assortments will drop each day next week timed with the pop-up shop opening.
House of Hoops by Foot Locker is offering for purchase player edition Nike sneakers at select store locations as early as the next day following an NBA game. The Kyrie 3 “Luck” – worn by NBA star Kyrie Irving in last night’s televised NBA game – launches today in limited quantities at the Washington Street House of Hoops in Boston and the House of Hoops Harlem Flagship.
Foot Locker has created two full-time Nike expert positions in partnership with Nike to drive elevated customer experiences at Foot Locker stores by offering and sharing an emotional connection to the top Nike products.
“At Foot Locker, we are proud to have associates who are so deeply knowledgeable and passionate about all the great premium products we have to offer. These new Nike Pro Athlete and Lead positions will allow for even more in-depth consumer connections for both Foot Locker and Nike.” — Tony Aversa, Vice President, Customer Experience and Sales, Foot Locker North America.