Adidas Athletes Laced Up Limited Edition Kicks For The 2017 Berlin Marathon

Adidas Athletes Laced Up Limited Edition Kicks For The 2017 Berlin Marathon

Adidas Running kicked off this year with the release of its Adizero Sub2, which Kenyan Wilson Kipsang wore when he raced to victory in Tokyo in February 2017. To continue that journey, the company has unveiled a limited edition update of the racing shoes, which Kipsang laced up as he attempted to break distance running boundaries in Berlin.

The Adidas Adizero Sub2 is a limited-edition model, available only for the fastest runners in the world including Kenyan athletes Kipsang, Patrick Makau and Felix Kandie, who raced in the shoe on Sunday at the Berlin Marathon.

The brand’s goal was to make the world’s fastest long-distance racing shoe through the aggregation of marginal gains during the 20,000-plus steps it takes to complete a marathon.

The elite silhouette is central to Adidas’ Sub2 program. The shoe, now available in black, features a full-length Boost Light midsole and combines energy return with light Boost foam. A single layer upper of ultralight fabric engineered from reduced-weight mesh with internal reinforcements and advanced Microfit gives athletes support, comfort and fit. In the outsole, the Continental Microweb maximizes grip and reduces slipping.

“This year, Berlin is particularly exciting as we bring together our fastest athletes and products at the world’s fastest marathon platform,” said Matthias Amm, product category director, Adidas Running. “Our mission is to create the best for the athletes. With Adizero Sub2, we developed a product designed to enable them to unlock their potential. Berlin is an important milestone in our journey.”