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Adidas has launched the auction to sell its Reebok brand with the first round of bids to be submitted next week, according to a report from Reuters. On February 16, Adidas AG formally announced plans to divest its underperforming Reebok brand after announcing last December it...

Allbirds, the San Francisco-based casual footwear and sneaker maker, is in the process of interviewing banks in preparation for an initial public offering (IPO) according to a report in The New York Times DealBook. The direct-to-consumer brand, a certified B Corp, was last valued at roughly $1.7...

Sequential Brands Group Inc. announced that it has closed on the sale of its Heelys brand to BBC International for $11 million in cash proceeds. BBC had been licensing the Heelys’ brand from Sequential Brands since 2013. The partnership came soon after Sequential Brands acquired the...

Under Armour announced plans to redevelop its waterfront land in South Baltimore’s Port Covington as a global headquarters by 2025. Under Armour described the development as a “reimagine for a post-COVID environment” that will downsize its global corporate and Americas regional functions into one location...

In honor of Earth Day, The North Face is introducing a new sustainability-focused “vision” it calls “Exploration Without Compromise,”  which outlines a series of actionable commitments the company will implement over the next few years. Those commitments include that 100 percent of the top materials...

Vans announced its global commitments to environmental sustainability and responsibility by 2030. The company plans to create circular products and systems that use regenerative and recycled materials to reduce waste and keep products in use and out of landfills.  To achieve its sustainability vision by 2030, Vans’ commitments...

TOMS Unveils New Look, New Impact Strategy Celebrates 15 Years With Re-Imagined Impact Strategy LOS ANGELES, CA, April 6, 2021 - TOMS®, the original One for One company, is marking its 15th Anniversary with the introduction of a new impact strategy and updated visual identity. Since 2006, TOMS...