Brand Leaders Gather in NYC to Unpack the Topic of Inclusivity in Thought Leadership Event

SAN FRANCISCO–(BUSINESS WIRE)–MakerSights, a modern research partner providing brands with high-impact product and assortment insights across the product life cycle, announces its thought leadership discussion for industry leaders in retail. The Perspectives by MakerSights event will bring together Consumer Insights and Product executives in New York City on April 30, 2024, and promises to spark engaging dialogue.

The discussion will center on tackling inclusivity in the apparel and footwear space, expanding beyond the traditional considerations of race and gender into the powerful lens of income. Participants will be presented with insights into how income unites diverse communities and how brands can apply these insights to make more inclusive and successful business and product decisions.

“Insights driven by data continue to be imperative to build the right product and marketing strategy. To best interpret data it is crucial to understand the cultural and social context shaping human behavior,” says Erik Joule (ex-Levi’s Merchandising and Design Leader). “We are excited to dive into a discussion about that very topic, bringing together varied perspectives to drive the most significant impact.”

Key Highlights:

• Interactive sessions led by industry experts Erik Joule (ex-Levi’s) and Blake Simpson (ex-Gap).
• A powerful combination of qualitative and quantitative data, packaged for you to bring back to your teams.
• Actionable takeaways ready to be implemented
• Success stories of brands effectively expanding into new income brackets while maintaining brand equity.

To learn more and RSVP, please visit https://www.makersights.com/perspectives

About MakerSights

MakerSights is a Modern Research Partner providing apparel, footwear and accessory brands with high-impact product and assortment insights across the product life cycle. By synthesizing the ‘so what’ behind consumer research, MakerSights delivers insights that are trusted, valued, and that actually impact product decisions, fostering stronger trust between Consumer Insights and Product teams. MakerSights merges retail expertise with their proprietary platform to uncover and validate what matters most to a brand’s target consumers. The world’s most iconic brands, including Hoka, Ralph Lauren, and New Balance, trust MakerSights to help them make informed product decisions throughout the product life cycle. www.MakerSights.com.