Item Of The Day: Just Do It Your Way

Item Of The Day: Just Do It Your Way

Old World Meets New World with NikeLab Custom Sneakers.

NikeLab experts will customize either an Air Force 1 or an Air Max 1 with more than 400 materials: bright leathers, faux furs, faux crocodile, flag patches and dog tags … the sky is the limit.

Nike’s haute couture salons –  by appointment only, club-like spaces in New York City and London – will set you back $1,000 per pair, but you’re working with a Nike expert to customize your sneakers, and only for you. Go to Nikelab.com to move up from ready-to-wear.