23 Mar Keds Partners with Skincare Brand on Collection
Keds has formed a partnership with Eos on a collection of three sneakers inspired by the flavors and colors of Eos Smooth Sphere Lip Balms. The limited edition styles are available now exclusively at Shoe Carnival, retailing for $50 – $55. As a special bonus, each pair comes with a matching eos™ Smooth Sphere Lip Balm in the box.
“The amount of love we got on Instagram for a combined Keds and eos™ post really kick started the collection,” said Chris Lindner, president, Keds. “This is just the type of fun and fashionable surprise we love to offer. We know our girl can’t live without eos™ lip balms, so we’re excited to give her a new way to experience two of her favorite brands.”
Keds’ iconic Champion sneaker and the Double Up, a newer Keds silhouette with the look of a stacked sole, are reimagined in bright solids and an eos™ sphere-inspired geo print that adds just the right amount of whimsy to warm-weather style. Finishing touches include glitter laces and a striped sole accented with a lips icon. Keds x eos styles include:
Champion eos Passion Fruit (purple); $50
Champion eos Blueberry Acai (blue); $50
Double Up eos Pomegranate Raspberry (pink); $55
“We are thrilled that eos™ Lip Balm Spheres have inspired fashion-favorite Keds. We’ve seen how much eos™ consumers love Keds and this is a great way for our brands to come together,” said Sherry Jhawar, vice president of marketing, eos™