18 Mar Li Ning Partners with Xiaomi on Smart Running Shoes
Li Ning Co Ltd is partnering with Chinese smartphone maker Xiaomi to produce a new generation of “smart” running shoes this year.
Huami, the company responsible for the development of Xiaomi’s Mi Band, will be responsible for developing the technology that will go into the smart shoes. The shoes will sport a series of chips in the soles that will be tasked with keeping track of their form and progress, which will then be sent back to a mobile app through which users can view their results and achievements.
“We have chosen to collaborate with the Mi band because of Huami Technology’s strength in “smart” wearable products,” Li Ning said in a statement on Monday. “We hope to use this opportunity to provide professional “smart” running shoes to running enthusiasts in China at an affordable price.”