o9 Solutions Partners With Skechers to Digitally Transform the Company’s Retail Planning Processes

DALLAS–o9 Solutions, a leading enterprise AI software platform provider for transforming planning and decision-making, today announced that Skechers, The Comfort Technology Company™, has selected the o9 Digital Brain platform for integrated business planning within its North America retail operations to more efficiently meet consumer demand.

“Skechers is an iconic brand that has seen incredible growth over the past 30 years, and we’re confident that the o9 Digital Brain platform will enhance and accelerate Skechers’ planning processes and capabilities across its North America retail business”

o9’s AI-powered Digital Brain platform will enhance Skechers’ planning and decision-making to support the transformation objectives of its retail operations.

“As a company that delivers a diverse portfolio of lifestyle and performance footwear, apparel and accessories, Skechers is always looking for new ways to evolve our capabilities,” said Chris Coye, Chief Information Officer of Skechers. “We believe that the o9 Digital Brain platform will help us more intuitively manage the flow of our inventory to our domestic stores.”

“Skechers is an iconic brand that has seen incredible growth over the past 30 years, and we’re confident that the o9 Digital Brain platform will enhance and accelerate Skechers’ planning processes and capabilities across its North America retail business,” said Chakri Gottemukkala, Co-Founder and CEO, o9 Solutions. “We’re very excited to collaborate with Skechers on its planning transformation and continued growth journey in 2024 and beyond.”

Learn more about o9 at www.o9solutions.com.

About Skechers USA, Inc.

Skechers U.S.A., Inc. (NYSE: SKX), a Fortune 500^® company based in Southern California, designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. Collections from the Comfort Technology Company™ are available in over 180 countries and territories through department and specialty stores, and direct to consumers through digital stores and approximately 5,000 Company- and third-party-owned physical retail stores. The Company manages its international business through a network of wholly-owned subsidiaries, joint venture partners, and distributors. For more information, please visit about.skechers.com and follow us on Facebook, Instagram, and TikTok.

About o9 Solutions, Inc.

o9 Solutions is a leading AI-powered platform for integrated business planning and decision-making for the enterprise. Whether it is driving demand, aligning demand and supply, or optimizing commercial initiatives, any planning process can be made faster and smarter with o9’s AI-powered digital solutions. o9 brings together technology innovations—such as graph-based enterprise modeling, big data analytics, advanced algorithms for scenario planning, collaborative portals, easy-to-use interfaces and cloud-based delivery—into one platform. For more information, please visit www.o9solutions.com.

This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may include, without limitation, Skechers’ future domestic and international growth, financial results and operations including expected net sales and earnings, its development of new products, future demand for its products, its planned domestic and international expansion, opening of new stores and additional expenditures, and advertising and marketing initiatives. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences include the disruption of business and operations due to the COVID-19 pandemic; delays or disruptions in our supply chain; international economic, political and market conditions including the effects of inflation and foreign currency exchange rate fluctuations around the world, the challenging consumer retail markets in the United States, and the impact of wars, acts of war and other conflicts around the world; sustaining, managing and forecasting costs and proper inventory levels; losing any significant customers; decreased demand by industry retailers and cancellation of order commitments due to the lack of popularity of particular designs and/or categories of products; maintaining brand image and intense competition among sellers of footwear for consumers, especially in the highly competitive performance footwear market; anticipating, identifying, interpreting or forecasting changes in fashion trends, consumer demand for the products and the various market factors described above; sales levels during the spring, back-to-school and holiday selling seasons; and other factors referenced or incorporated by reference in Skechers’ annual report on Form 10-K for the year ended December 31, 2022 and its quarterly reports on Form 10-Q in 2023. Taking these and other risk factors associated with the COVID-19 pandemic into consideration, the dynamic nature of these circumstances means that what is stated in this press release could change at any time, and as a result, actual results could differ materially from those contemplated by such forward-looking statements. The risks included here are not exhaustive. Skechers operates in a very competitive and rapidly changing environment. New risks emerge from time to time and we cannot predict all such risk factors, nor can we assess the impact of all such risk factors on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.