Rack Room Shoes Surpasses $1 Million Goal for Shoes That Fit Fundraiser

Rack Room Shoes Surpasses $1 Million Goal for Shoes That Fit Fundraiser

Rack Room Shoes raised $1.46 million during its annual Shoes That Fit campaign this year, far exceeding its 2016 goal of $1 million. The family footwear retailer hosts the Shoes That Fit fundraiser to empower customers to give back to their local communities by supplying children in need with new shoes.

During the Back to School campaign, Rack Room Shoes invited customers to give to the cause through in-store and online contributions, which resulted in $810,000 in customer donations. Rack Room Shoes’ additional 2015 holiday fundraising and corporate donation pushed the final amount to more than $1.4 million.

The money raised will be channeled through local school liaisons who will identify students and school systems in need, while also coordinating the distribution of new footwear.

“Our team is certainly humbled by our customers’ willingness to join our company-wide mission of supporting programs, such as Shoes That Fit, that provide children with a strong foundation for the future,” said Mark Lardie, Rack Room Shoes President and CEO. “We wouldn’t be able to impact our communities in such a profound way without their generosity and support, and we are unbelievably happy that we exceeded our 2016 goal.

This year’s donation from Rack Room Shoes will provide new footwear to approximately more than 25,000 students, allowing them to attend school in dignity and focus on their studies and performance in the classroom.

With such a positive response from its customer base, Rack Room Shoes will continue to set higher goals for the campaign to further aid Shoes That Fit partner schools, educators and students.

About Rack Room Shoes

Headquartered in Charlotte, N.C., Rack Room Shoes is the family footwear retailer of choice.  Known as an innovator in the shoe industry for more than 90 years, Rack Room Shoes offers a wide selection of nationally recognized and private brands of great shoes for men, women and children in comfort, dress, casual and athletic categories.  For more information, visit Rack Room Shoes’ website at www.rackroomshoes.com.