05 Nov Record amounts of clothing, footwear are being bought online by Britain’s shoppers
New figures last night revealed that a record 18.3 per cent of non-food purchases were made online – via computers, tablets or mobile smartphones – in October, with more than 30 per cent of all footwear being bought over the web.
The British Retail Consortium added that the internet now accounted for 24.1 per cent of clothing sales made by stores. Online made up 3.7 per cent of health and beauty purchases.
The figures came as experts claimed shoppers will spend an all time high £10.8 billion with online retailers in December, up 15 per cent on last year.
Helen Dickinson, director general of the British Retail Consortium said shoppers were valuing the “choice and convenience” of shopping online.
She added: “It’s expected many of us wil ‘click into Christmas’ more than ever before this year and retailers have invested significantly in user friendly websites, fast deliveries and convenient ways of buying in-store.”