20 Mar 2025 Thorogood Footwear Stands Strong Amid President Trump’s Tariff Turmoil, Reinforcing Commitment to American Manufacturing
FOR IMMEDIATE RELEASE
Merrill, WI – March 18th, 2025
Thorogood Footwear Reaffirms American Manufacturing Commitment as Tariffs Disrupt Footwear Industry
As President Trump’s new tariffs on imported footwear shake the industry, Thorogood Footwear remains steadfast in its commitment to American manufacturing, providing stability to consumers, businesses, and industries that rely on high-quality, U.S.-made work boots.
While many competitors scramble to offset rising costs and adjust supply chains, Thorogood’s long-standing dedication to domestic production ensures pricing stability, product availability, and continued support for American jobs. “The majority of our business is not affected by the tariffs because we are a USA manufacturer,” said Jeff Burns, President of Thorogood Footwear. “We have been committed to American made products since 1892.”
While other footwear brands scramble to figure out which country to move their production to next, it’s not an issue for Thorogood. We’re proud to say we never gave up on Made in USA. These tariffs highlight why keeping jobs in America matters—our customers and partners can trust us to deliver quality footwear without the uncertainties of overseas manufacturing. “Tariffs are a fluid situation that we are constantly monitoring,” said, Burns.
Why Thorogood Benefits from the Tariffs:
- Competitive Pricing: As tariffs increase the cost of imported footwear, Thorogood’s American-made boots offer a more affordable and stable alternative without added duties.
- Reliable Supply Chain: Unlike competitors facing delays, factory shifts, and material shortages, Thorogood maintains consistent production in the U.S.
- Consumer Confidence: Customers who want high-quality, American-made footwear can count on Thorogood, free from tariff-related price spikes.
With inflation and pricing concerns top-of-mind for American consumers, Thorogood Footwear emerges as the smart choice for work boots that are built to last—without the risk of overseas disruptions. Thorogood’s commitment to American manufacturing is further backed up by their recent Wisconsin’s Manufacturer of the Year Award, won last month.
About Thorogood Footwear:
Thorogood Footwear, a division of Weinbrenner Shoe Company, has been crafting American-made, high-quality work boots for over 130 years. As an employee-ownedcompany, Thorogood remains committed to supporting American workers, providing durable footwear, and delivering industry-leading craftsmanship.
For more information, visit www.thorogoodusa.com.
Press Contact:
Anna Kapla
Marketing Operations Coordinator
akapla@weinbrennerusa.com
651-272-7821