18 Nov Thursday Boot Co. Is Now Offering Women’s Styles
Thursday Boot Co. is inviting women into the fold. Today, the online retailer debuted a companion women’s collection of trend-driven boots, targeting millennial customers.
“We kept hearing from women that they wanted to same aesthetic and brand story [that focused] around comfort and versatility,” said co-founder Nolan Walsh. “It’s about a minimalist aesthetic that lets the quality of the materials shine through.”
The five-style collection includes dressier looks on mid-heels such as the Uptown to more rugged work-inspired boots that include the President. All styles feature cushioned insoles for added comfort and weather-resistant leather uppers featuring its proprietary WetherSafe technology.