09 May Toms Donates Nearly 3M Shoes Through Children International
Toms has donated giving nearly 3 million pairs of shoes to kids in need as part of its partnership with Children International.
By the end of 2016, the partnership will have resulted in more than 3 million pairs of Toms shoes being distributed to children in need. These shoes do several things for CI’s kids and their families:
- The shoes protect children’s feet from harmful debris and contaminated soil.
- In many parts of the world, Toms Shoes meet school requirements for thousands of kids. Where the shoes do not meet school requirements, they help kids by providing an extra pair for other extracurricular activities.
- Shoes help ease the financial burden on CI’s families who may not have the means to provide basic necessities like shoes for their kids.
- Shoes help protect children’s feet from harmful debris and contaminated soil.
The distribution of shoes is just one part of CI’s holistic child development program framework, which focuses on helping children and youth become healthy, educated, empowered and (ultimately) employed so that they can break the cycle of poverty.
One Day Without Shoes on May 10 is a day to raise awareness of children’s health and education issues and the important role that shoes play in helping kids. Going without shoes allows participants to experience the importance of proper footwear. It is also a conversation starter, allowing participants to bring awareness to issues surrounding children’s health and education. And, for this year’s day of awareness, Toms will be giving away a pair of shoes for every unique photo of bare feet shared on Instagram using #withoutshoes, up to 10,000 shoes for 10 different countries.
Employees at CI’s headquarters in Kansas City, Missouri, will go without shoes on May 10 and will participate in a variety of activities that help educate participants on the importance of adequate footwear. Additionally, CI employees are hosting a shoe drive to benefit two local nonprofits – Operation Breakthrough and Midwest Foster Care and Adoption Association.