Under Armour Elite 24 Games Start Friday

Under Armour Elite 24 Games Start Friday

Under Armour will sponsor the Elite 24 basketball tournament at Brooklyn Bridge Park Pier 2 on the East River on August 22.

The three-day basketball event will feature the annual Dunk and Three-Point contests, which will take place on Friday, August 21, and culminate in the 10th Annual Elite 24 Game, that will air live on ESPNU at 7:00 p.m. ET on Saturday, August 22. This year’s event will also feature the second annual “UA Next” game, which showcases the top rising freshmen from around the country and tips off at 4:00 pm ET on August 22.

New for 2015, Under Armour and the NBA will host a Jr. NBA clinic for local Brooklyn youth with the Elite 24 players on Friday, August 21 at 5:00pm ET. In collaboration with Foot Locker, an experiential pop-up space celebrating 10 years of Elite 24 will be open at the Brooklyn Bridge Pier 2 courts on Friday and Saturday. The space will be free to the public and showcase the history of the game and Elite 24 10th Anniversary gear exclusive to Foot Locker.

“When this game was created 10 years ago, the idea was to give high school basketball players an opportunity to experience the energy and spirit of authentic playground basketball,” said Kris Stone, Elite 24 Founder and Director of Basketball Sports Marketing, Under Armour. “The people who helped bring Elite 24 to life, the players who have gone on to college and the NBA, and the fans who come out and show their passion for the game every year all share in its continued legacy and contribution to the culture of basketball.”

Over the past 10 years, 54 players from the game went on to be selected in the first round of the NBA Draft and four went on to be drafted number one overall. This year’s game is again set to introduce the next crop of impact players to a worldwide basketball audience.

Attendance for the 10th Anniversary Under Armour Basketball Elite 24 is free and on a first come basis.