03 Sep Yeezy Executive To Exit Adidas
Jon Wexler, VP/GM of Yeezy, will leave Adidas on August 31.
In an internal memo to staff obtained by WWD, Adidas wrote, “We regret to inform you that Jon Wexler, VP/GM of Yeezy, has decided to leave Adidas to pursue interests outside the company, effective August 31. Jon, also known by many as ‘Wex,’ joined Adidas in 2000 and quickly developed through a number of positions in brand communications and EIM. Most recently he successfully led the Yeezy BU. Over the last two decades, Wex has made significant contributions to the Adidas brand through establishing partnerships with creators such as Kanye West, Pharrell and Beyonce, to name a few.
“We wish Jon all the best in his future endeavors, and we thank his leadership and contribution to Adidas’s success.”
The note was signed by Torben Schumacher, general manager Originals & Styl, and Alim Dhanji, SVP/HR Talent and HR Brands.
Prior to being appointed VP/GM of Yeezy in November 2019, Wexler was VP of global entertainment and influencer marketing for two years. Before that, he was the global director of entertainment and influencer marketing for over eight years.