17 Jan Shoe Carnival Turns Promotional In December
Shoe Carnival Inc. warned that its earnings would come in at the lower end of its previous guidance for the year due to weak traffic...
Author: adminWSD
17 Jan Asics America委任新高管，强化领导团队
Asics America Corp.任命Barbara Turner担任人力资源副总裁，任命Lisa Hatton Harrington担任总法律顾问。Turner将监督公司包括南北美洲、区域面积最广的人力资源工作。Harrington作为总法律顾问，监管整个法务部门，以及合规、企业社会责任和内部审核工作。行业持续巨变的同时，Turner和Harrington将帮助企业满足自身不断扩大的业务需求，让发展速度超过变革速度。...
17 Jan Wolverine Worldwide发展自身战略举措
Wolverine Worldwide的董事长、首席执行官兼总裁Blake W. Krueger说，“我司在2016年关键举措的指引下，取得了长足进步。随着我司跨入新年，我很激动地向大家介绍新的动向。随着2017的到来，我司把最重大的战略举措正式放进公司新一阶段的战略平台《Wolverine前行指导》中。我司既希望通过开展负责任品牌管理保护自身品牌，也希望通过聚焦消费者、产品创新和速度推动生产，同时实现卓越的运营，并扩大营业利润率。...
17 Jan Under Armour预备推出“全美集训营系列”
Under Armour透露自己将推出“全美集训营系列”，这是一个帮全美最棒的初高中橄榄球手打磨球技的基层平台。集训营的一系列活动将从二月开始，以邀请的形式，在全国10座城市举办。选出的运动员将有机会打磨他们的赛场技术，备战2018年Under Armour的全美比赛。...
17 Jan Keen举办“现存纪念区”宣传活动，庆祝金蒂获批成为纪念区
随着奥巴马总统将内华达州的金蒂批为国家纪念区，Keen在举办名为“现存纪念区”的庆祝活动时，专为此事将金蒂作为五大景区中的一个进行宣传。Keen的总裁Casey Sheahan说，“能和几千名内华达人和美国其他地区的民众站在一起，承认金蒂3000年的悠久历史，我司倍感骄傲。大家心情忐忑地得知，这里将永远地成为一处奇迹发祥地，一个神秘的地方，一个娱乐场，以及一个供众多物种避难的家。”...
17 Jan J. Renee’ Group hires new EVP of Sales, industry veteran Mark Diehl
Shoe and accessory wholesale company J. Renee’ Group has hired a new Executive Vice-President of Sales and Marketing, Mark Diehl. Working in Sales and...
17 Jan Sneakernomics: Hispanics and the Sports Business
The National Sporting Goods Association (NSGA) recently published a study entitled, “Scouting the Hispanic Market,” which explores the opportunities around Hispanics and the sports business....
13 Jan Innovators Of The Year
After more than two years in development, Arctic Grip launched this fall as an exclusive to six brands owned by Wolverine Worldwide — Merrell, Sperry,...
13 Jan Keen Names Agency Of Record
Keen Inc., an outdoor and lifestyle footwear brand, named Rygr, an integrated marketing agency, as its agency of record. Rygr, a Backbone Group company, will...
13 Jan Under Armour Expands Collaboration With Johns Hopkins
Under Armour expanded its collaboration with Johns Hopkins Medicine to support its suite of health and fitness applications: UA Record, MapMyFitness, MyFitnessPal and Endomondo. The...