Author: FDRA Staff

Crocs, Inc. launched its first global integrated marketing campaign. The #FindYourFun campaign will be executed in the U.S., U.K., Germany, Japan, China and South Korea and encourages consumers to #FindYourFun through innovative imagery featuring Crocs' iconic clog....

Nike Inc.报告称,截止2月28日,公司第三季度收入上涨16.0%,达7.91亿美元,每股89美分,比华尔街一致商定的目标略高。销售额上涨7.0%,达74.6亿美元。在货币中立的基础上,Nike品牌销售额上升11%,Converse上升33%。...

Feetz专注采用三维打印技术度身制鞋,募集了125万美元的种子基金。注入的资本将在今年晚些时候,用于筹建美国田纳西州查塔努加第一家微型制造中心,作为Feetz的直接客户平台。...

K•Swiss携手著名音乐主持人、制作人和企业家Diplo,推出“The Board”项目,全力招募、激励新一代年轻企业家。1966年,K•Swiss Classic的两位企业家前往加利福尼亚州,将一款偶像式网球鞋发展成全球品牌;现在,他们点头同意Diplois加入品牌创办团队。Diplo将担任百人董事会董事长;这支队伍富于创意、相互联系、着手解决各项实际事务,全力再塑K•Swiss品牌的辉煌。 ...

“We’ve greatly expanded our team of designers and developers with the single focus of engineering high-quality product. In the past year, we’ve positioned ourselves to amplify and evolve the Keen DNA our fans love and expect,” said Nikolai. “From design to the materials we use,...

SeaVees, the casual footwear brand with its roots in California, announced its partnership with 1% for the Planet. Through this membership, SeaVees pledges one percent of its net sales to the preservation and restoration of the planet through the organization’s network of domestic and international...