17 Mar Keen to Sponsor International Ocean Film Tour
Keen has signed on as the presenting sponsor of the International Ocean Film Tour (IOFT). In its third year, the film tour is inspired by...
Keen has signed on as the presenting sponsor of the International Ocean Film Tour (IOFT). In its third year, the film tour is inspired by...
Caleres Inc., the parent of Famous Footwear, reported earnings slumped 29.8 percent to $11.4 million, or 26 cents a share. Results exceeded Wall Street's consensus...
Under Armour, Inc.'s board of directors approved the issuance of the company's new Class C non-voting common stock. The Class C stock will be...
Kering, the parent of Puma and Volcom, has sold the Electric accessories brand through a management buyout to a group led by Eric Crane, Electric’s...
Nike, Inc. (NYSE:NKE), through its strategic partnerships team, has taken a minority investment in CA-based start-up, Reflektion -- an online retail predictive analytics. Reflektion announced...
VF Corporation, which owns Eagle Creek, The North Face, Smartwool, Timberland, Vans and other outdoor and action sports brands, is partnering with the World Bank...
Li Ning Co Ltd posted a profit in 2015 following three consecutive years of losses. The China-based sports giant posted an annual net profit of...
Li & Fung Limited, which designs, sources and distributes consumer goods for many of the world's leading consumer brands, reported sales 2.4 percent to $18.8...
Payless ShoeSource正在展开名为“Payless成就时尚”的电视宣传,聚焦当季时尚元素。《广告周刊》透露,这家折价鞋零售商计划今年播出8支15秒的电视广告,每支都紧贴当下潮流。例如,3月的广告片将配合感恩节和春季时装,展现带花的彩绘鞋,。...
Reebok日前在斯德哥尔摩街头进行了人类速度测试,推广它新的ZPump 2.0鞋。路过售货亭又能跑过广告上17千米每小时(即10.6英里每小时)的人,可以打开玻璃橱窗,赢得一双新跑鞋。这个噱头是瑞典代理商Animal想出的点子,给予消费者品牌方面的“即时体验”。...