In a rush by brands to return some of their production lines to the United States, many are finding it difficult to re-establish the economy that largely fled overseas in the 1990s. It’s been a lot easier for footwear brand Vibram, which has been partnering...
Approximately 44 percent of all cotton used in Timberland apparel in the second quarter was either organic, U.S.-origin or sourced from the Better Cotton Initiative, according to the company’s latest corporate social responsibility report....
More than half, or 55 percent, of consumers turn to Amazon first when searching for products online over the Labor Day weekend, up from 53 percent in April, according to the a study released Tuesday....
Skechers USA Inc. debuted a new application for Apple and Android mobile devices that is set to elevate the brand’s consumer purchase experience both for e-commerce and within retail stores....
Rack Room Shoes raised $1.46 million during its annual Shoes That Fit campaign this year, far exceeding its 2016 goal of $1 million. The family footwear retailer hosts the Shoes That Fit fundraiser to empower customers to give back to their local communities by supplying...
Worzel has served as executive vice president of strategy and development at the company since 2010, where he has been responsible for strengthening the company’s competitive position and relevance through developing and executing customer-driven strategies to support growth. Prior to Nordstrom he worked as a...
or the first time in the U.K., Skechers Performance will launch a two-month marketing program that includes in-store, digital, print and social media executions. To commemorate the partnership, Skechers Performance is releasing a limited edition footwear collection marked with the iconic breast cancer awareness pink...
Sperry signed Horizon Media as its agency of record (AOR). Horizon will handle all media planning and activation for the brand with the exception of search and e-commerce. The business will be managed out of the agency’s New York headquarters, effective immediately....
Ugg presented an exclusive collaboration with global fashion house Preen by Thornton Bregazzi. The two-piece collection, which was inspired collaboratively by both fashion brands and features in Preen’s LFW show, is available to buy for spring/summer 2017....
Intellectual property laws instituted by Beijing’s central government in recent years — including the introduction of a dedicated IP court — offer the appearance of tackling China’s large and intransigent problem with IP infringement. Questions remain, however, about how these laws translate to ground-level enforcement....