05 Oct Adidas’ Eric Liedtke Earns Germany’s CMO Of The Year
According to the statement from the CMO of the Year Award, “It was 1994 when Eric Liedtke (50) joined Adidas, then as a Global Line Manager for Cross Training in Portland, USA. ...
Latest News
05 Oct Dr. Martens CEO Exits
“After three successful years running Dr Martens, Steve Murray CEO and the board have agreed that it is time for a change in leadership,” the retailer said in an internal memo to staff last week. ...
05 Oct Asics To Open Largest Store In Japan
Asics will open its Asics Harajuku Flagship on October 6 in Tokyo Harajuku district. This store will be the brand’s largest retail store in Japan....
05 Oct The North Face Names Tim Hamilton As Head Of Global Creative
“I’ve always been fascinated by outdoor culture and how its product sits at the forefront of design and innovation. I’ve drawn inspiration from it and have referenced it throughout my career,” Hamilton said. ...
05 Oct L.L.Bean, Ugg Adopt Vibram Arctic Grip For Fall 2017
“Our intention with Vibram Arctic Grip is to push the bounds of sole technology on icy surfaces,” stated Michael Gionfriddo, president and CEO of Vibram USA. ...
05 Oct Foot Locker Partners With Fred Jordan Mission
Dozens of Foot Locker associates will distribute nearly 5,000 pairs of brand new athletic shoes for what has become one of the largest back-to-school giveaways, thanks to a unique 29-year partnership with Fred Jordan Missions and Foot Locker....
05 Oct Report: Finish Line In Merger Negotiations With Sports Direct
The Finish Line is in “direct negotiations to buy Finish Line, and an acquisition could be announced in the coming weeks,” according to a report from the New York Post....
05 Oct Wolverine World Wide Divests Department Of Defense Contract Footwear Business
“The sale to Original Footwear will provide the opportunity for the Big Rapids factory to compete for Department of Defense contracts set aside for small businesses,” said, Blake Krueger, Wolverine’s chairman, chief executive officer and president....
05 Oct Six:02 Hopes Lightning Strikes Twice With Second Fenty Puma Team-Up
The Fenty University activation marked Six:02’s largest to date, although the retailer also works with Nike, Asics and Beyonce’s Ivy Park. The pop-up events were supported by social media videos and giveaways, as well as targeted influencers and media placements....
29 Sep Bass Pro Completes Cabela’s Merger
Bass Pro Shops and Cabela’s have officially joined forces with a vision to become North America’s premier outdoor and conservation company....
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