“The new SNKRS app and web experiences connect consumers to our products, innovation and storytelling better than ever before and help them get better access to the sneakers they love,” explains Matthew Siegel, VP & GM of global digital commerce at NIKE, Inc. “These improvements...
Import cargo volume at the nation’s major retail container ports is expected to decline year-over-year for the next few months but the first half of the year should still amount to a 4.5 percent increase compared with the same period last year, according to the...
Adidas Football is offering $1 million to the pro prospect who breaks football’s professionally recognized 40-yard dash record at the upcoming NFL Combine. The offer is open to any eligible pro prospect who runs football’s professionally recognized 40-yard dash time in the 2016 Adizero...
Nike, Inc. announced an acceleration of its digital strategy, appointing Adam Sussman to become Nike’s first chief digital officer, as part of the push. Sussman will report to Trevor Edwards, president, Nike Brand. ...
Keen has hired Christy Saito as vice president, global product merchandising – outdoor and lifestyle, and Rob Langstaff will serve as vice president, international. Collectively, the duo brings more than 35 years of business experience to Keen....
2015 import numbers have just been released from the U.S. government. U.S. footwear imports finished 2015 in impressive form, rising to the highest December dollar and volume totals on record. “Our analysis of 2015 footwear import data shows the Trans Pacific Partnership (TPP) has grown...
StockX, a startup based in Detroit, launched its first consumer product exchange’s inaugural marketplace focused on the secondary sneaker space. The startup plans to expand to other consumer products that have a natural need for a secondary market....
Pensole Footwear Design Academy announced the kickoff and schedule for the 2016 World Sneaker Championship (WSC) – Powered by Foot Locker, according to Pensole founder D’Wayne Edwards. This year’s competition, which was created to discover and develop aspiring sneaker designers from around the globe, will...
The Gathering recognizes spectacular brand, marketing and consumer loyalty achievements. The exclusive two-day event pays homage to the courageousness of a highly select group of brands, the globally relevant status they’ve established, and their willingness to spill their secrets to more than 700 curious marketing...
Asics Corp. launched its annual global search for amateur runners to join its #BeatTheSun community and take part in the “Asics Beat the Sun” challenge, which starts and finishes in Chamonix, France on June 21, 2016. In order to take part, runners will need to...