Author: Andy Polk

Puma partnered with Mountain View, CA-based motion science company Lumo Bodytech to introduce a new Puma product powered by Lumo’s artificial intelligence coaching platform. Lumo Bodytech combines sensor data and advanced algorithms to optimize human movement designed to improve health, performance and injury prevention. Lumo’s solutions...

On Wednesday, August 2, in London, Puma hosted a press conference to celebrate Usain Bolt’s legendary status and long track & field career. Usain’s parents joined him onstage to present him with a special pair of Bolt Legacy Spikes, commemorating his journey as he prepares...

To commemorate the start of the IAAF World Championships, Adidas is set to unveil the adiZero Prime Parley on August 8. The latest silhouette to join the expanding adiZero collection brings together the same high-performance mechanics of its earlier predecessors with sharp styling and purposeful ecological footprint of the Parley Ocean Plastic initiative. The uppers of the...

Keen recently launched the Keen Utility Road Show, a cross-country road trip delivering an Keen Utility experience to retailers, job sites and hard-working individuals across America. The 40-foot Road Show rig is bringing an interactive opportunity to experience the brand. The rig allows end-users to review Keen Utility’s entire...