Author: Andy Polk

“We thought there was a ton of opportunity to do it better,” Kara Anastasiadis, associate VP of merchandise strategy, at FGL Sports. “We have everything in our stores already, we just haven’t been able to give her a one-stop, comfortable, personalized shopping experience.”...

在与分析员共同出席的一轮电话会议上,Kohl’s的首席执行官Kevin Mansell说,公司期望在推出Under Armour“的第一年,就能将我司整体同店销售额提升75‱到100‱。”...

目前,NikeLab在纽约、伦敦、巴黎、米兰、上海和香港的门店,有着该司最新的产品创作和产品系列。这些门店中还包括一类零售体验设计,它采用了更具可持续发展理念的材料、适应性很强的家具陈设,还整合了当地元素。(不妨把它们想成一条条零售艺术长廊)。...