Wolverine Worldwide promoted Rick Blackshaw, formerly president of Keds, as president, Sperry Top-Sider. Chris Lindner, former head of marketing for Saucony and most recently chief marketing officer and senior vice president of business development for Sperry Top-Sider, was promoted to president, Keds. ...
"I'm excited about the dluxe by dearfoams collection we created for Target and the collaboration which produced this great new line of slippers,” said Lee Smith, Business Unit President, Dearfoams. “I know Target guests will find that dluxe slippers are very stylish, yet feature the...
On Sept. 10, Blake Mycoskie, Toms Founder and Chief Shoe Giver, and Kathee Tesija, executive vice president and chief merchandising and supply chain officer, Target, surprised nearly 14,000 Target team members with news of the do-gooding partnership at Target’s annual meeting in Minneapolis....
Murray曾担任Deckers Outdoor在欧洲、中东和非洲地区的总裁，Deckers旗下的品牌包括Ugg、Teva 和 Sanuk。Murray也曾担任Urban Outfitters的全球总裁，在2009年2月至2010年3月期间，担任VF Action Sports Coalition的总裁，负责Vans、Reef brands相关业务；在Vans被收购前，曾任Vans总裁（2004年7月至2009年1月间）。...
“THIS IS UGG”活动旨在与消费者实现超越任何产品的精神层面的联系，目标是进一步巩固其全年作为全球高端生活时尚品牌的地位。该活动将生活中的重大时刻往往是细微的瞬间作为探索的主题，这种细微瞬间是该品牌融入消费者生活的地方。不管是私人还是亲密，沉思还是快乐，通常是细微瞬间展现了生活中最重要的交流与联系。该活动将利用讲故事的平台来展现这样的时刻并证明 UGG“感觉与众不同”的事实。...
King told the newspaper that while Adidas has a solid positioning in basketball, it was "not relevant today" in football and baseball and one of the brand's goal is: "How do we become more a part of American sport?"...
“After 19 seasons on the mound, I’m the one that needs relief these days and comfortable Relaxed Fit shoes get the job done,” said Mariano Rivera. “I’m thrilled to be working with Skechers on the same team as the impressive roster of sports legends that...
Retailers concerned by the lack of a West Coast longshoremen’s contract will continue to bring merchandise into the country at above-average levels this month but volume will drop from the record set in August, according to the monthly Global Port Tracker report released by the...
Under Armour will continue to design and supply the footwear, apparel, and equipment for training and game-day uniforms for the University of Maryland’s men’s and women’s varsity athletic teams. In addition to outfitting the Terrapin athletic department, the comprehensive partnership also includes integration into the...
"With the launch of Experience 2.0, it’s absolutely critical that we have a dedicated marketing resource in place that’s supporting our franchisees and overseeing all marketing functions,” says Phillips.“Having Ellen on board will ensure we’re driving a consistent and powerful message that resonates with customers...